10,000 hours. That is how much time you need to spend in practice to become an expert in a field according to Business Insider. It begs the question; Am I an expert in Communications? The simple answer is… yes, I am. I spent four years in earning my bachelors degree, 13 years in the news business,… Continue reading In My Expert Opinion
15 months. No summer breaks. Work during the day, classes at night. Training at DINFOS during the day, classes at night. It was a long 15 months. But I survived. I first attempted grad school in 2005, right after I finished my undergrad at Edinboro University of Pennsylvania. That didn’t go so well and I… Continue reading My brain following grad school
By Sherry A. Kuiper The sound of horseshoes clacking on the cobblestones and the chatter of people echo through downtown Annapolis. The dock is busy with merchant ships coming and going. A new nation is on the horizon and information is in high demand. In a nearby print shop, Anne Catharine Green is working the… Continue reading History Alive: The woman behind Anne Catharine Green
Background Pepsi recently had a bit of controversy over a commercial the company released in April 2017. The commercial featured Kendall Jenner, a white supermodel, stopping what is perceived to be a Black Lives Matters protest by offering the police a can of Pepsi (Smith, 2017) (Appendix A). Immediately the backlash began with people taking… Continue reading Pepsi’s PR Nightmare: The Kendall Jenner Commercial
Introduction How digital technology and social media affect the way teenagers communicate? If you have a teenager, you may say that talking to a teenager can be like talking to a brick wall sometimes. Digital technology seems to have made that brick wall soundproof. Teenagers these days are buried into their smartphones, tablets, laptops and… Continue reading How digital technology and social media affect the way teenagers communicate and how brands are adapting.
I remember my first day at WNEP. A co-worker asked me if I took care of my neighbors crappy loud music. How did he even know about my neighbors poor choice in music? He looked me up on social. My privacy settings changed the second I got home. That was in 2012. You would… Continue reading Free Speech and Social Media
Ready to feel old? The Story Generation Z is made up of those born between the mid-1990s and early 2000s. They have more than $44 billion in annual purchasing power, according to a study from IBM and the National Retail Federation. They have also been brought up almost entirely in the digital world. So how do you reach… Continue reading Getting Social With Gen Z